Phelps, an integrated marketing communications agency in Santa Monica, was recognized by the Public Relations Society of America - Los Angeles Chapter (PRSA-LA) at the 50th Annual PRism Awards Show. Phelps was awarded three PRism Awards for work on behalf of its Los Angeles World Airports (LAWA), Tetra Pak and Monrovia clients; and three Awards of Excellence.
Phelps won in the "Public Education" category for its LAX is Happening modernization campaign that delivered informative and humorous messages of the airport’s multibillion-dollar construction efforts. The campaign informs travelers and residents about LAX traffic and road closures, tips and shortcuts, and other related impacts to travelers.
Tetra Pak Milk Unleashed campaign case study video won the "Creative Tactics" category. The video presented research in a dynamic animation with an engaging script that educated millions of moms about shelf safe milk.
For the third time in four years, Phelps won a PRism award for Monrovia’s Plant Savvy newsletter that offers consumers gardening tips, design inspiration and DIY ideas to establish Monrovia as the leading plant expert in the gardening industry.
Additionally, Phelps was recognized for Tetra Pak, LAWA and One Day on Earth, earning Awards of Excellence for its efforts in "Digital Public Relations Programs," "Logo/Identity Design" and "One-Time Media/Special Event: Nonprofit."
PRSA-LA annually recognizes outstanding programs and materials created by public relations professionals who work in the Greater Los Angeles area and agencies that have completed assignments for LA-based clients.